India bans AI-generated ads by doctors and hospitals under new NMC rules

India's National Medical Commission issued ethical advertising guidelines on 6 October 2026 banning AI-generated promotional campaigns by doctors and hospitals for commercial gain. Synthetic patient endorsements and misleading AI medical content are prohibited, with penalties ranging from warnings to removal from the medical register for up to three years.

• AI-generated ads by doctors and hospitals for commercial gain banned from 6 October 2026
• AI-generated or AI-assisted content must be labelled as such
• Penalties: warning, censure, registration suspension of 3–12 months
• Repeated violations: removal from the medical register for 1–3 years