Discord opens Ads Manager to smaller brands

Discord has launched Ads Manager, a tool to plan, buy and track ad campaigns in one place; select advertisers can use it now, with full self-serve access due in early 2027. The company is also expanding Video Quests — short ads users watch for about 15 seconds in exchange for in-game rewards. Discord reports more than 90 million daily users and began showing ads only in 2024.

• Ads Manager is live for select advertisers; full self-serve access due in early 2027
• Video Quests: ~15-second ads for in-game rewards, built for phones
• Video Quests Reserve is sold directly for big brand campaigns
• Discord has over 90 million daily users and started showing ads in 2024