YouTube unveils Creator Partnerships, Amazon tagging and Live Showdown

At Made On YouTube 2026, YouTube announced new monetization and engagement tools: Creator Partnerships in 20 countries, Amazon product tagging expanding to India and Brazil, Live Showdown and live auto dubbing piloting in early 2027, plus a Gemini-powered editing assistant and A/B testing of up to three clips.

• Creator Partnerships launches in 20 countries to connect creators with brands
• Amazon product tagging expands to India and Brazil in the coming weeks
• Live Showdown and live auto dubbing will start in early 2027
• A/B testing lets creators try up to three different hooks per video