UK CMA proposes search choice screens and AI assistant rules for Google and Android OEMs

The UK's Competition and Markets Authority proposed rules requiring Google and Android device makers to show a search choice screen on first use and via yearly prompts. It would also require smartphone makers to give users a choice of AI assistants.

• Search choice screen on first use plus yearly prompts
• Rules would apply to Google and Android OEMs
• Users would get a choice of AI assistants
• CMA continues its probe into Google