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PolicyOctober 15, 2026, 07:16

IAB Europe sets Oct 23, 2026 deadline for TCF v2.4 CMP disclosures

IAB Europe has set October 23, 2026 as the deadline for consent management platforms to ship the new TCF v2.4 disclosures on the web, with mobile and CTV following in February 2027. The spec and Global Vendor List update landed July 23, 2026. The changes affect disclosed-vendor bits and feature text in the TC string, determining which vendors in a creative may fire.

IAB Europe sets Oct 23, 2026 deadline for TCF v2.4 CMP disclosures
#IABEurope
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