Korean Robot Vacuums Close In on Chinese Brands With Nearly 50% Share
In September LG Electronics reached about 30% of robot vacuum sales in major Korean offline channels and Samsung hit the high 10% range, up from low 10% each in early 2026, when Chinese brands led by Roborock held about 70%. Wet mopping, security features and nationwide service networks drove the gains.
- LG took about 30% of robot vacuum sales in Korean offline channels in September
- Samsung reached the high 10% range, bringing the two Korean brands near 50% combined
- Chinese brands led by Roborock held about 70% of the market in Q1 2026
- Samsung uses Knox Matrix and Knox Vault, LG applies LG Shield and steam cleaning
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