Nvidia funds European startups, which spend the money on Nvidia

Sifted reports that Nvidia has been investing in AI startups across Paris, London, Stockholm and Berlin, and those startups then spend the funding on Nvidia chips. The arrangement supports the local ecosystem while boosting sales of the company's hardware.

• Nvidia backs startups in Paris, London, Stockholm and Berlin
• Recipients spend the funding on Nvidia chips
• The setup combines ecosystem support with hardware sales