Albertsons expands OpenAI deal with Safeway shopping in ChatGPT

Albertsons is expanding its OpenAI partnership with a Safeway shopping experience inside ChatGPT: a recipe, photo or meal idea becomes a grocery cart, while checkout stays on Safeway. Internal teams get ChatGPT Enterprise and merchants get predictive recommendations. Expansion to six more banners is planned with no timetable.

• Cart-building happens in ChatGPT; checkout stays with Safeway
• Albertsons operates 2,200+ stores and serves 36 million weekly customers
• ChatGPT Enterprise rolled out selectively to internal teams
• Expansion planned for Albertsons, Vons, Jewel-Osco, Shaw's, ACME and Tom Thumb