Google Starts Emailing Publishers Preferred Sources Follower Data

Google is expanding the visibility of Preferred Sources in AI Search and has begun emailing site owners data on how many users selected their site as a preferred source. According to Google, those users are twice as likely to click links from that source.

• Google emails publishers Preferred Sources follower counts
• Preferred Source users are twice as likely to click links
• Feature is integrated into AI Overviews and AI Mode, 345,000+ sources selected
• Google states no direct universal ranking impact