IDC: Global smartphone shipments fall 22% YoY to 255.3M in Q3, a record quarterly drop
Global smartphone shipments fell 22% year over year to 255.3 million units in Q3, the steepest quarterly decline on record, according to IDC. Samsung and Apple gained share on strong premium portfolios, while Xiaomi, Oppo, and Vivo declined more sharply than the market.
- Q3 smartphone shipments totaled 255.3M units, down 22% YoY
- The drop is the largest quarterly decline IDC has recorded
- Samsung and Apple gained share on strong premium lineups
- Xiaomi, Oppo, and Vivo saw deeper declines than the market
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