Chinese Counterfeit Cosmetics Sold on Coupang, Naver

South Korea's Ministry of Food and Drug Safety and Intellectual Property Office detained a broker who sold Chinese counterfeit cosmetics, supplements, and electronics on Coupang and Naver. From October 2024 to November 2025, 61 product types worth 4.5 billion won ($3.25 million) were sold, and 18,124 units were seized.

• Counterfeit sales totaled 4.5 billion won (about $3.25 million)
• 100,984 counterfeit goods imported to Korea, 82,860 already sold
• Counterfeited brands include Celladix, Beauty of Joseon, Estee Lauder, SK-II, Denps
• Also seized fake Brita filters, iPods, PlayStation gamepads, Nike, and Titleist clubs