AI protesters turn to direct action against tech firms

Anti-AI campaign groups are escalating from rallies to direct action: Pull The Plug activists disrupted a London dinner attended by a senior Nvidia executive, while hundreds protested outside Palantir's UK headquarters. PauseAI reported a fourfold rise in sign-ups amid AI safety scares, and Scotland's Action to Protect Rural Scotland saw supporters grow from 400 to 4,000.

• Pull The Plug launched in January with about 300 members aged 20–40
• PauseAI sign-ups quadrupled, hitting 681 in the week after Coxon's warning
• Action to Protect Rural Scotland's supporter list grew from 400 to 4,000
• At least 21 datacentres are planned in Scotland