DJI and Insta360 take 93% of global handheld smart-camera shipments in Q2

Global handheld smart-camera shipments rose 57% year over year to more than 5.88 million units in Q2 2026, with market revenue nearing RMB 15.7 billion, per IDC. DJI held 73% of shipments and Insta360 20%, a combined 93%. IDC expects annual shipments to approach 41 million units by 2030.

• Shipments up 57% to 5.88 million units; revenue near RMB 15.7 billion
• DJI at 73% of shipments, Insta360 at 20%, 93% combined
• Gimbal-camera shipments grew 87%
• Detachable action-camera shipments rose more than 300%