Quake AI bets its main cloud customers will be AI agents, not humans

Neocloud provider Quake AI, formerly Northern Data and part of RUM Group, is building APIs so autonomous AI agents can access its 22,000-GPU estate directly. The company argues agents need homogeneous compute and raw data rather than human-facing dashboards and interfaces.

• Quake AI operates a 22,000-GPU estate as an Nvidia Cloud Partner
• The company was formed after Rumble acquired Northern Data in June
• CFO Mike Massey says agents want APIs and data, not visual interfaces
• TollBit counted one AI bot visit per 31 human visits by end of 2025