Your smartwatch is probably good enough, and the market knows it

Counterpoint Research: global smartwatch shipments fell 4% year over year in Q2 2026 as users keep older devices longer. Huawei leads, while Apple showed the fastest growth among the top 5. The 2026 forecast is growth of only about 1%.

• Smartwatch shipments fell 4% year over year in Q2 2026
• Huawei leads shipments; Apple grows fastest in the top 5
• Apple Watch Series 11 and SE 3 drove over 80% of Apple shipments
• Counterpoint's 2026 forecast is about 1% shipment growth