Blizzard: WoW Forever beta is the biggest in studio history

Speaking at PAX Australia, World of Warcraft Forever producers Holly Longdale and Clay Stone said the beta is the largest in Blizzard's recorded history. The team says it ignores the loudest critics and validates feedback with data and research.

• WoW Forever beta is Blizzard's biggest ever by player count
• Longdale: "You don't listen to the loudest people in the room"
• WoW Classic Hardcore's 2023 launch convinced the team to experiment
• Future content falls into three buckets: expected, high-concept and in-between