Flurry: 17.4 million Android and iOS devices activated on Christmas Day
Flurry recorded 17.4 million Android and iOS device activations on Christmas Day, up 332% from the 4 million daily average and more than 2.5 times last year's 6.8 million. Tablets outpaced smartphones for the first time, 51% to 49%. Users downloaded 328 million apps, led by the iPad, iPad mini and Amazon's 7-inch Kindle Fire HD.
- 17.4 million Android and iOS activations on Christmas vs 4 million on an average day
- More than 2.5x last year's 6.8 million activations
- Tablets beat smartphones for the first time: 51% vs 49%
- 328 million apps downloaded, led by iPad and Kindle Fire HD
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