Salesforce renames AIForce to SIForce as Trump's AI rebrand spreads

Salesforce is renaming its AIForce agent platform to SIForce, CEO Marc Benioff said. It is the second major rebrand this week after SpaceX said it would rename SpaceXAI to SpaceXSI, both following Donald Trump's push to replace the term artificial intelligence with super intelligence.

• Benioff announced the AIForce-to-SIForce rename on X
• The change covers only the agent platform, not the company name
• Musk earlier said SpaceXAI would become SpaceXSI
• A Sept 29 executive order told federal agencies to use the term super intelligence