OLED notebook display shipments to jump 50% in 2026 on new MacBook Pro

Counterpoint Research forecasts a 50% increase in OLED notebook display shipments in 2026 and another 24% in 2027. Apple's adoption of OLED in its next-generation 14- and 16-inch MacBook Pro, using two-stack tandem architecture, is expected to drive the growth alongside demand for premium AI PCs.

• OLED notebook display shipments to rise 50% in 2026 and 24% in 2027
• OLED share of advanced notebook displays to grow from 56% in 2025 to 75% in 2026
• Apple to use two-stack tandem OLED in 14- and 16-inch MacBook Pro
• OLED panel shipments to grow 26% CAGR from 2024 to 2030, revenue 35%