Rockstar Lights Up Miami's Kaseya Center for GTA 6

Rockstar staged a marketing stunt in Miami, lighting up the Kaseya Center with "Welcome to Vice City" and the Roman numeral VI. In the game the building is called the Sahara Arena. The takeover reportedly cost around $1 million; GTA 6 launches on PS5 and Xbox Series on November 19.

• Miami's Kaseya Center lit up with "Welcome to Vice City" and the numeral VI
• In the game the building is called the Sahara Arena, in the same Miami area
• The marketing takeover reportedly cost Rockstar close to $1 million
• GTA 6 launches on PS5 and Xbox Series on November 19